5 PPC Marketing Myths: Busted!
PPC is one type of online marketing or advertising that allows you to pay for placement on a search engine results page (SERP). The goal of PPC is to earn clicks from searchers who are actively looking for what you…
Category PPC
Promote your New Website with Pay-Per-Click Advertising
Your new website is ready. You’re confident it’s fantastic, but you’ve seen next to no traffic. You’re learning the hard lesson that most people on the internet face: it’s hard to get your site in front of people on the…
5 Benefits of Focusing on Pay-Per-Click Marketing in Business
Pay-per-click (PPC) campaigns are essential for all businesses. Aside from search engine optimization, PPC is one of the best digital marketing tools small businesses can use to help improve their lead generation and conversion rates. But if both tools are…
5 Reasons Why PPC Advertising Is Beneficial in Business
Pay-Per-Click (PPC) Advertising is a way to attract more users to visit a website. The service model invites more people to see a company’s products or test offered services, turning them into sales from simple leads. However, despite being an…
What are the Four Es of a Successful Pay-Per-Click Campaign?
Been running ads on a PPC campaign and felt like you’re not getting your return on investment? Can’t seem to find the right keywords to target? Here are the four elements that should go into any successful pay-per-click program. Explore…